Cookie Policy
Last updated: November 2025
This Cookie Policy explains how MACK AI ("we", "us", or "our") uses cookies and similar technologies on the LISA website at codenamelisa.com (the "Website"). This policy should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.
Cookies can be "persistent" (remaining on your device for a set period or until you delete them) or "session" cookies (deleted when you close your browser).
2. How We Use Cookies
We use cookies for the following purposes:
- Essential cookies: These are necessary for the Website to function properly and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences or filling in forms.
- Analytics cookies: These help us understand how visitors interact with our Website by collecting and reporting information anonymously. This helps us improve our Website and your experience.
3. Cookies We Use
The table below provides details about the cookies used on our Website:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier. Used to calculate visitor, session, and campaign data. | 2 years | |
| _ga_* | Google Analytics | Used by Google Analytics 4 to persist session state and track user behaviour across pages. | 2 years | |
| _gid | Google Analytics | Distinguishes users and tracks page views within a 24-hour period. | 24 hours | |
| _gat | Google Analytics | Used to throttle request rate and limit data collection on high-traffic sites. | 1 minute |
4. Third-Party Cookies
We use Google Analytics, a web analytics service provided by Google LLC ("Google"). Google Analytics uses cookies to help us analyse how visitors use our Website.
The information generated by these cookies (including your IP address) is transmitted to and stored by Google on servers that may be located outside the UK and European Economic Area. Google uses this information to evaluate your use of the Website, compile reports on website activity, and provide other services relating to website and internet usage.
Google may also transfer this information to third parties where required by law or where third parties process information on Google's behalf. For more information about Google's privacy practices, please visit: Google Privacy Policy.
5. Managing Your Cookie Preferences
You have several options for managing cookies:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically find these in the "Options" or "Preferences" menu of your browser. The following links provide information on how to manage cookies in common browsers:
Google Analytics Opt-Out
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Please note: If you disable cookies, some features of our Website may not function properly. However, you will still be able to access the main content of our Website.
6. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. We currently do not respond to DNT signals, as there is no industry-standard interpretation of how to respond to such signals. However, you can use the cookie management options described above to control tracking.
7. Your Rights
Depending on your location, you may have certain rights regarding your personal data collected through cookies:
UK and EU Residents (GDPR/UK GDPR)
Under the General Data Protection Regulation, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing of your data
- Request restriction of processing
- Data portability
- Withdraw consent at any time
California Residents (CCPA/CPRA)
Under the California Consumer Privacy Act and California Privacy Rights Act, you have the right to:
- Know what personal information is collected about you
- Know whether your personal information is sold or disclosed and to whom
- Opt out of the sale or sharing of your personal information
- Access your personal information
- Request deletion of your personal information
- Not be discriminated against for exercising your privacy rights
We do not sell your personal information.
8. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons. When we make changes, we will update the "Last updated" date at the top of this policy. We encourage you to review this policy periodically.
9. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
MACK AI
4 South Charlotte Street
Edinburgh
EH2 4AW
United Kingdom
Email: team@codenamelisa.com